Monday, December 27, 2010

Welburn Gourd Farm Sale

Welburn Gourd Farm is having a 60-70% off gourd sale. In person you get 70% off and online you get 60% off. They have some great deals on quality gourds and happen to be our gourd supplier. The first 100 orders get a free set of pigment powders. I'm not sure if they reached 100 yet but you can check them out online at:

Happy after Christmas shopping everyone!

HUGE After Christmas Sale in our Etsy Shop.

We lowered the prices of all our gourd art by 20%-30% off plus free shipping on most gourds! Some jewelry has been marked down.
Visit our shop:

For a limited time our how to guide Stained Glass Barrette Tutorial is only $3!!

We hope everyone had a very Merry Christmas. Our TV broke so we spent Christmas playing cards and board games, it was a blast!

Friday, December 24, 2010

Happy Holidays!

Hello everyone!
After Christmas we will be launching a HUGE sale on our Etsy site! Also our coupon code is still good until Dec. 30th. Code: sandyclaws
Prepare to find some amazing deals at:

We hope you have a fun holiday season and a Happy New Year!

Monday, December 20, 2010

Maximize your shop's potential

We're finding through experience how to get attention to our etsy store and our items. Here are some things we have learned. 

I need to mention we have had our shop up for less than a month and have only had 6 sales so we are by no means experts. This blog post is just to let you know what we have learned and maybe you can benefit from it or give us some helpful tips. 

How to get a lot of traffic to your etsy shop site fast:
Tweet it. We made a twitter account. Every time we post a new item we tweet a link to it and within a minute the number of views goes up by about 10-20. Are these views from potential buyers? Who knows. But we feel that people viewing our items can't possibly be bad. Keep in mind we only have about 100 followers and even when we had much less we still would get that little burst of views. 
Our twitter:!/Desert2Forest We follow everyone who follows us. 

How to get traffic to your store consistantly: 
One thing we have learned is the importance of good tags. Good tags will get people to find your item when they do a search. Its hard to know what to put for tags sometimes. We start to type in something like "peacock" and the drop down list of suggestions will include things like "peacock eye earrings" so we'll use that since it is most likely a common search phrase. 
Very important: Use all 14 tags! 

How to stay on the top of the search list:
We don't really know anything about that SEO stuff and have no e-commerce experience. In studying up on how to be good etsy sellers we've read of different things for staying on the top of the search results lists including renewing items regularly to keep them at the top of the list until they sale but that could get expensive. Our strategy is to post a new item or two to the store everyday. If we have a lot to get up there we'll do two a day otherwise just 1 item a day. We figure that will keep something from our shop toward the top of search results at all times. We also like to mix it up like putting one piece of art and one pair of earrings up each day. Since those items have different tags and will come up on different search list that will increase our chances of getting customers to find our goods. 

Having merchandise for every budget:
We can have merchandise ranging from $5 to $150 because we just happen to make all sorts of things but this may not be practical for everyone. Our profits are usually very low because the items that do sale are our cheaper things but we figure at least they are selling and we are making some money. Hopefully some of our big items will occasionally sale and help us really prosper. 
If you do a lot of pricey fine art type things and experience slow sales something to consider is making tutorials, PDF tutorials, how to guides or videos to sell. These are very low cost to make and can be sold repeatedly. Also many people who come into your shop may be other vendors who are wondering how much to price their merchandise or are just checking out the competition. Having a tutorial up for sale might be something they are interested in buying. If something is only $5 people are more likely to buy it. 

There are ways to advertise that cost money but we don't do those things so we really can't help you much there. You could do PPC or pay per click advertising where you only pay if people click your ads. Etsy also will promote your store for something like $7 a day. Something to consider if you think the money you make will be worth it. I guess it wouldn't hurt to try once at any rate. 

Social Media Networking:
We do some of this but we really don't know how much it is helping our shop. We have a facebook page but without promoting it its sort of useless at the moment.
You can promote a facebook page through them with the PPC thing.
We also use Twitter which seems much more lively. 
And of course we have this blog. We don't use myspace because its weird. Dumb excuse, I know. We really don't know what else to do for social networking and would love any tips you could provide. 

I hope this is helpful. If you have any suggestions for us we would be so happy to hear them. Contact us anytime through comments or by e-mail: Desert2ForestArt at gmail dot com

Thanks for reading. Good luck!

Saturday, December 18, 2010

New Jewelry in the Shop

We're going to start posting a couple pieces of jewelry in the shop everyday!

Here are some of the new necklaces.

$10 fused glass. 

$5 each pick your color.


Thanks for reading!

Thursday, December 16, 2010

Even More Peacock Feather Earrings

We've made a few more pairs of peacock feather earrings that will all be posted in the shop shortly:

If you would like multiple pairs we can offer reduced shipping! 

Wednesday, December 15, 2010

More Peacock Feather Earrings

Our earrings have been a huge hit so we have another pair available in the store!

We'll keep making more until we run out of feathers which will definitely be soon! Get them while you can!

Don't forget the coupon code! Good until Dec. 30 use "sandyclaws" at checkout for 10% off. 

Happy Holidays!! 

Tuesday, December 14, 2010

Stained Glass Barrette PDF Tutorial

Our Stained Glass Barrette PDF Tutorial is finally up for sale:
9 easy to follow steps with 23 helpful pictures.

If you do stained glass work this is a must have full of helpful tips to make it turn out perfect.

Only 5$

If you do not do stained glass art but would like a barrette you can purchase one here:
or request custom colors by e-mail:

Thanks for reading!

Some of the supplies needed for stained glass work at the lowest amazon prices: 


Stained Glass Patterns

We'll be working on creating Stained Glass Tutorials in Adobe Illustrator. If anyone has any ideas for themes please leave a comment below. If you are interested in purchasing a pattern PDF book please e-mail us with the types of sizes and styles you would like. We'll be creating an "Abstract" book in 8x10s and it should be available soon on our etsy store. Very exciting!

Thanks for reading.
Desert2ForestArt at

Sunday, December 12, 2010

You Follow Me I Follow You

I just wanted to make this clear to all my readers. If you follow my blog, twitter, or facebook page I will return the favor.

Please e-mail me at: Desert2ForestArt at gmail dot com with links to your pages so I can follow them.

If you follow me on twitter I will follow you back within a day.

If you follow my page on facebook e-mail me with a page you would like me to follow.

I would especially like to help out other small businesses and artists get some attention.

Thanks for reading! Be sure to follow me at:!/Desert2Forest

Friday, December 10, 2010

Holiday Gifts Discount

Go to our shop anytime between Dec. 10 - Dec. 30 and use the coupon code SANDYCLAWS at checkout! 
Shop now and receive your order by Christmas. 

Thursday, December 9, 2010

Sold Gallery Part 2

Stained Glass Art
Design by Olivia Anderson
Crafted by Deborah Anderson
This is a one of a kind and cannot be reproduced. We can however make something similar on request. A new custom design just for you. 

Bear Gourd Art by Deborah Anderson

Bear Rock Art by Deborah Anderson
The bear design is carved into a rock. 

Snake Rock Art by Deborah Anderson
Snake design is carved into a rock. 

Click images for full size. 

All of these items will be made on request. For price quotes and shipping costs please e-mail us at: 
Desert2ForestArt at gmail dot com

Thanks for viewing! 

Sunday, December 5, 2010

PDF Tutorials

Well our PDF tutorial is created. Unfortunately it is too big to be e-mailed. We got it down from 50MB to 22MB but it needs to be 10 to fit in an e-mail. I've tried everything. Lowering the resolution, taking out images and nothing seems to make a significant difference. Is there another way I could allow people to download it? Or a way to make it fit in an e-mail.

We were making the PDF tutorial in PhotoShop and even tried to use Word. We have Word 2003 though so we can't convert it to a PDF as far as I know.

Well off to work looking stuff up to try to figure this out.

Friday, December 3, 2010

Officially Ready for Business

We are officially ready for business well sorta. We have some of our boxes and our postal scale now so we are ready to start shipping out orders left and right. The only thing we are still waiting on is a printer! So its off to staples over and over to print out thank you letters and address labels.

Ohh how much easier it would be to have a printer. This is the one we are getting. Good price, I think.

This just arrived. Very happy with it so far. Saved so much money going through Amazon rather than the postal site. Plus who doesn't love free shipping?

Thanks for reading. Off to work!

Thursday, December 2, 2010

Sold Out!

We made 8 pairs of peacock earring and after just a day they all sold out! We actually only made 6 but we got a  message with a request for 8 so we made more updated our listing and we will be shipping it off tomorrow! Very exciting. We will be making more peacock earrings asap to restock!

So after 7 days of opening our store we sold a total of 9 items. We're off to a good start!

Next step will be to get a business licence. We would like to buy supplies at wholesale prices. There are already some things we are running out of and need to restock. Like beads and peacock feathers. We are hoping to start selling supplies on our site.

Thanks for reading!

Wednesday, December 1, 2010

Sold Gallery Part 1

Here is some of the things we have sold:

Sold at the Peddlers Fair. Dragonfly gourd bowl $20. 

Walnut Shell Pine Needle Basket. Sold on Etsy. $25

Peacock Feathers Earrings. 4 Sold on Etsy $5 each. 

Different style Peacock Feather Earrings. 4 sold on Etsy $5 each.

We DO accept special requests.

Thanks for reading!